• Timeline

  • 1979

    Felice Chianese founds "Chianese Ricambi"

    The following year his brother Salvatore joins him and together they lay the foundations for the current Company.

  • 1990

    Original Birth brand is born

    The Company mission is well defined and shaped in its own name and its motto: "Parts in perfect shape".

  • 1991

    New facilities

    Just few miles away from the first site in Mugnano di Napoli, near Naples, the new plant  which will drive the already booming Original Birth is opened.

  • 1992

    Registered the firs patent

    An innovative system for the production of engine mountings with hydraulic technology is developped and registered. Original Birth becomes the first Aftermarket Company in the world to produce these components for the IAM market. The first production for plastic parts is launched as well.

  • 1994

    Expanding towards foreign markets

    First steps towards internationalisation: attending sector exhibitions, as the memorable Automotor in Turin, gives a strong contribution to the brand diffusion beyond national borders.

  • 1998

    Inauguration of the new facility in Villaricca

    The increasing expansion and new production projects need space. Still in Naples northern area, In Villaricca, a new plant of 4,000 covered sqm over a 7,000 sqm space is built. New investments over machinery of latest generation increase the production capacity of new rubber, rubber-to-metal and plastic parts.

  • 2011

    A modern plant becomes reality

    Over an area of more than 60,000 sqm, in the industrial hub in Pignataro Maggiore, near Caserta, on the millenial Appia Roman Route, a new plant takes shape entirely dedicated to research, development and production. All branches deployed all over the Campania and Piemonte regions are now incorporated in this modern and efficient plant.

  • 2013

    Acquisition of the Turin-based Art Stamp

    A strong boost to production of strut mountings, core product of the Company, is given by the acquisition of the firm Art Stamp based in Alpignano, near Turin. This implies that the OEM Market is supplied as well as the IAM one.

  • 2016

    The industrial project becomes a reality

    The industrial project in Pignataro Maggiore, near Caserta, is finally completed. All operations related to R&D, Production, Assembling, Logistics and Sales are gathered into this modern and efficient Branch.

  • Today

    Present and Future in constant development

    In Original Birth ideas as growth and development keep on being the most important driver of our activities. The fututre holds the construction of new premises in the same area of Pignataro Maggiore, in order to allow the production and logistic capacities to be doubled.